Early Blogger Catches The Best World
Sunday February 5th 2012

Facebook: From Social Networks To Gaming Platforms

Who Has The Biggest Brain?, Think you are smart? by Playfish is highly addictive brain training game that surely you too would also want to prove it! Ever wondered Who Has the Biggest Brain amongst your friends? Play and invite your friends to find out!

Facebook game developer Playfish only launched its first game, Who Has The Biggest Brain?, just before Christmas 2007. But it has already generated 43 million users across its six Flash-based casual games, with 21 million playing within the last month.


As one of Facebook’s most popular app makers, Playfish shows how Facebook can be a gaming platform – and one that’s already, in terms of popularity, leaving Sony, Microsoft and Nintendo in its dust. Investors including Atari CEO David Gardner have put a total of $21 million (14.7m) into the company, and with the average player spending 30 minutes with a Playfish game every day, generating between 15 cents and $1 each per month in revenue, its ventures seem astute indeed. We met with CEO Kristian Segerstrale in the company’s London studio to talk about the brave new frontier he’s been exploring.

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